Brand Transition
Opening Statement
At JEYANCIE BEAUTY, transparency matters to us. As part of our long-term brand strategy, Luminous beauty has evolved into JEYANCIE BEAUTY. This change reflects our commitment to clarity, growth, and building a brand that can scale responsibly without compromising on quality or integrity.
While our name is changing, everything that matters most remains the same.
What You May Notice
During this transition period, some orders may arrive in packaging labeled “Luminous beauty” We are currently finalizing new packaging under the JEYANCIE BEAUTY name. Until that process is complete and existing inventory is sold through, you may see our former brand name on product containers.
The product inside has not changed.
What Is Not Changing
- Product formulations
- Ingredient standards and sourcing philosophy
- Manufacturing and quality controls
- Founder, leadership, and brand vision
- Customer support, fulfillment, and policies
What Is Changing
- Brand name is now JEYANCIE BEAUTY
- Website and digital presence reflect the new brand
- Future packaging will ship exclusively under JEYANCIE BEAUTY
Transition Timeline
This is a temporary transition. Once existing inventory packaged under Luminous beauty is sold through and new packaging is finalized, all products will ship exclusively as JEYANCIE BEAUTY.
JEYANCIE BEAUTY was formerly known as Luminous beauty. All references to the former name are historical and descriptive only.
